🍣 risk feeds the (company's) soul

“Risk is an essential need of the soul. The absence of risk produces a kind of boredom which paralyses in a different way from fear, but almost as much.” Simone Weil

There’s a lesson here on creativity and work that works.

Sure, automating the process feels safe and efficient, but also… quite boring?

Not to mention, over time, quite ineffective, because au…